(Work)

The workcatalogue.

Nine projects, filtered by what we made. Open any case to read the brief, the work and the result.

Web2026

Dar Homes

Buyers loved the renders and could not find the price.

  • BriefSell homes before the first stone is laid.
  • WorkA listings site built around floor plans, monthly payments and a two-minute call booking.
  • ResultEnquiries doubled in the first quarter; 60% came from phones.
Branding2025

Wajha Gallery

A gallery whose shows change every month, and whose posters never matched.

  • BriefOne identity flexible enough for twelve shows a year.
  • WorkA frame system: one grid, one typeface, and a colour taken from each show.
  • ResultPoster design time fell from a week to a day; footfall rose a third.
Web2025

Majlis Cowork

Every desk booking went through one busy WhatsApp number.

  • BriefBooking in three taps, in Arabic or English.
  • WorkA site with live availability, member log-in and receipts by email.
  • ResultOnline bookings went from 0 to 82% in a month.
App2025

Waqt

Planner apps made people feel behind before breakfast.

  • BriefA planner that feels like a deep breath.
  • WorkThree screens, one gesture, and a morning summary written in plain words.
  • ResultA 4.8 rating, and 40% of users still active after three months.
App2024

Orbit

Young savers opened the app once and forgot it.

  • BriefMake a small goal feel worth checking every day.
  • WorkGoals as planets that grow, weekly nudges and a share card for each milestone.
  • ResultWeekly active users up 2.4× in six months.
Motion2024

Mawj Festival

A music festival with a new stage, a new name and six weeks to launch.

  • BriefOpening titles people remember.
  • WorkA wave built in 3D that moves to each artist, plus idents and short social cuts.
  • ResultThe opening titles were shared 1.2 million times in festival week.
Motion2024

Pulse Radio

A radio station that sounded young and looked like 1998.

  • BriefAn on-air look as alive as the sound.
  • WorkA pulse that reacts to the live audio, used in idents, the app and the studio screens.
  • ResultListeners under 30 up a fifth in one season.
Branding2023

Ribbon

Gift cards that looked like receipts.

  • BriefMake buying a gift card feel like giving a gift.
  • WorkA ribbon mark that unfolds on screen, warm colours and a reveal animation for the receiver.
  • ResultAverage card value up 18%; repeat buyers up a quarter.
Branding2023

Kursi

A furniture maker with beautiful chairs and a forgettable name.

  • BriefA label people ask for by name.
  • WorkA single colour, a chair-shaped mark and a catalogue printed on uncoated paper.
  • ResultShowroom visits doubled; two hotel contracts in the first year.
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